Blakeman’s Fine Jewelry Pop Up

Blakeman's Fine Jewelry partnered with Anna to co-lead the creative transformation of a temporary retail environment during the renovation of the brand's flagship store. Working within an accelerated timeline, she provided creative leadership across the project—from concept development and interior design to the grand opening activation, public relations, marketing, and social media strategy.

The engagement included the complete design and build-out of a fully immersive pop-up experience that maintained the luxury retailer's elevated brand presence throughout construction. In addition to directing the physical environment, Anna co-led the creation of a limited-edition branded merchandise collection, overseeing creative direction, production, and campaign development — including art direction, production, styling, and creative oversight for the photo campaigns featured below.